Beware Domain Registry of America (DROA) Phishing Scam

Paulina Vargas - Sep. 10, 2012

Every so often here at Graphique’s office we receive a letter in the mail that contains a statement from Domain Registry of America (DROA). The letter gives the impression that some of our domain registrations are expiring soon and need to be renewed. Though they may appear legitimate, stating correct dates of expiration for domains it is a direct mail scam! This marketing scam targets consumers in the hope that you do not realize that your domain is not actually registered with DROA. By returning the invoice along with a payment, you are authorizing the domain to be transferred from your current domain registrar to DROA.




After doing a little research on Google we discovered several phishy things about this company. First, they don't have a web site, although they state on in in the letter! Second, DROA has their address listed as: 2316 Delaware Avenue #266 Buffalo, New York. When searched on Google maps, the address comes up as a UPS Store, which means it’s just a PO box.

So you might be wondering how is DROA getting your domain information? They do it by accessing the WHOIS database and pulling out the billing information for every domain. This is why it’s important to keep your listings private so your address information is not listed. Fortunately, if you are a Graphique client, you can be worry free. When we receive this type of scam letter listing a client’s domain, we shred it since we are able to identify that it is not legitimate.

Unfortunately, despite our efforts to protect our clients and their privacy, phishing scam companies like this one will continue to thrive as long as people fall for their methods. What can you as a consumers do to stop them? File a complaint with the Federal Trade Commission at www.ftc.gov. You can file an online complaint or send a written complaint with a copy of your scam letter to: Federal Trade Commission, Consumer Response Center, 600 Pennsylvania Ave., N.W., Washington, DC 20580.

If you received one of these direct mail scam letters in the past and have filed a complaint, share your experience or progress with us in our comments section below. We are interested in hearing about your own experiences.

Comments

Does Facebook Like Your Business?

Paulina Vargas - May. 06, 2011

If you use Facebook to promote your business online, then you are probably aware that it currently boasts over 500 million active users. This makes it one of the largest mediums around which to create a targeted marketing community for your business.

Follow Graphique Communications Design

Facebook allows its users to express their “like” for certain things such as images, updated posts or pages. Facebook then tracks those “likes” for uses such as advertising, networking and connecting businesses to each other. Facebook also allows people who like something to comment on it. Use this feature as an advantage to build credibility for your business, by offering expert advise to those within your network. All of this information as well as personal data is tracked by Facebook. It’s then served up for you in the form of analytics that identify your brand target market of visitors. All the while while building credibility through its social network.

Each user’s page has a news feed section, allowing them to share information with their friends, to express their interests and thoughts. This is convenient if your company has a Facebook business page as well. A user can visit your page, “like” it, and comment their reason for liking your page. This makes for instant community review and credibility. You can also benefit by adding a Facebook “like” button to your business web page. When people “like” your page, updates posted along with comments will show up in their friend’s news feed. This can also be set up to allow people to comment directly on your website and display which of their friends also liked your page. This provides your business’ website instant live social reviews, presence and reference.

The average user on Facebook has over 130 friends. Wouldn’t you like to have a competitive market advantage of having as little as five people on Facebook “like” your business page, and tell 130 of their friends about it, and so on, and so on? That makes for fast and effective word-of-mouth marketing.


Comments